Margot Karsch-Baran / Graphic Design
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Madame Marius aims to support the equestrian community towards a "zero-waste" approach by (re)giving life to equipment that is too worn out or considered irreparable.

A daring and meaningful text composition

The name is composed of letters of the same font in several styles.
This choice reflects the upcycling and revaluation activity graphically.
The text takes on meaning in addition to the name.
Reading is fluid and yet the singularity of this composition makes the text a signature on its own.

A sensitive and elegant logo with multiple readings

These entangled hands represent a horse in shadow puppets. A direct reference to the core activity of the company, with a fresh representation.
The hands also refer to craftsmanship. They also put people, and by extension living things, nature, at the heart of the project.
The thin line highlights the qualitative dimension of manual work. This trait keeps the sensitive relationship with living things which underscores the value of the "zero waste" approach proposed by the company.

Madame Marius aims to support the equestrian community towards a "zero-waste" approach by (re)giving life to equipment that is too worn out or considered irreparable.

A daring and meaningful text composition

The name is composed of letters of the same font in several styles.
This choice reflects the upcycling and revaluation activity graphically.
The text takes on meaning in addition to the name.
Reading is fluid and yet the singularity of this composition makes the text a signature on its own.

A sensitive and elegant logo with multiple readings

These entangled hands represent a horse in shadow puppets. A direct reference to the core activity of the company, with a fresh representation.
The hands also refer to craftsmanship. They also put people, and by extension living things, nature, at the heart of the project.
The thin line highlights the qualitative dimension of manual work. This trait keeps the sensitive relationship with living things which underscores the value of the "zero waste" approach proposed by the company.

Contact

studio.kbam@gmail.com   //   07 733 757 003